{"id":2702,"date":"2014-11-10T14:03:51","date_gmt":"2014-11-10T14:03:51","guid":{"rendered":"http:\/\/projects.handsupfortrad.scot\/handsupfortrad\/?p=2702"},"modified":"2014-11-10T14:03:51","modified_gmt":"2014-11-10T14:03:51","slug":"active-events-march-2014-business-limelight-of-the-month","status":"publish","type":"post","link":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/active-events-march-2014-business-limelight-of-the-month\/","title":{"rendered":"Active Events \u2013 March 2014 Business Limelight of the Month"},"content":{"rendered":"

Active Events\u00a0<\/strong>are the thirteenth recipients of Hands Up for Trad\u2019s Business Limelight Award. The \u201cLimelight\u2019s\u201d are a monthly initiative (launched in October 2012) that recognises the outstanding contributions made by businesses and organisations who contribute, shape and influence the arts and cultural sector in Scotland today.\u00a0Active Events were Scotland\u2019s first international agents and they represent, showcase and create opportunities for Scotland\u2019s artists all over the world (including Scotland).<\/p>\n

We asked Lisa Whytock of Active Events the following questions:<\/p>\n

Company name<\/strong>
\nActive Events<\/p>\n

What is your principle company activity?<\/strong>
\nWe do a lot of things, Scotland is a small nation and it\u2019s important\u00a0to us that we play our part and help facilitate opportunities where\u00a0they exist.<\/p>\n

The essence and soul of the business is our agency representation on\u00a0an international basis both for artists based in Scotland and for\u00a0those from further afield. Those from further afield are represented\u00a0internationally from Scotland.<\/p>\n

Our experience as international agents has led us to (with the help of\u00a0too many other partners to mention individually other than Creative\u00a0Scotland and Celtic Connections who have been instrumental) to deliver\u00a0an export strategy for Scottish artists. This recognises our size as a\u00a0nation and understands that our artists have to develop careers beyond\u00a0our shores in order to be fully professional. Equally it understands\u00a0that Scottish artists will be able maximise overseas work if a\u00a0collective marketing and export plan through the branding of \u2018showcase\u00a0Scotland\u2019 is undertaken.<\/p>\n

For \u2018fun\u2019 we have also developed two festivals in Paisley, one is the\u00a0Spree- an arts festival in October and a new songwriting festival\u00a0called Bring It All Home inspired by the legacy of Gerry Rafferty.<\/p>\n

For a wee bit more \u2018fun\u2019 I am writing this from a rooftop balcony in\u00a0Sydney, where amazing meetings with the Opera House have opened up\u00a0even more opportunities!<\/p>\n

Importantly when I say WE I mean we, there are a lot of people who are\u00a0part of our team, Susie, Claire, David, Michelle, Raymond, Susan, and\u00a0all of the artists and delivery partners.<\/p>\n

So in essence we are just one part of an amazing international\u00a0friendship that makes all of the above possible.<\/p>\n

When and where did the company first start trading?<\/strong>
\nA long story. The above sums up why we do this job. In short 1990.<\/p>\n

What made you want to work in Scottish culture?<\/strong>
\nIt\u2019s brilliant, passionate and real. Our artists in my view are so\u00a0incredibly skilled, this has so much to do with education projects and\u00a0recognition for future skills through encouragement and recognition\u00a0from the Danny Kyles to Plockton, the Trad Awards to Celtic\u00a0Connections and so many more.<\/p>\n

There were no international agents based in Scotland when we started.\u00a0So we decided to change that.<\/p>\n

Can you tell us of any particular company highlights?
\n<\/strong>Delivering the first festival in Scotland for, 50,000 people \u2018A Day\u00a0For Scotland\u2019 in 1990! ( I was young \u2013 honest) .
\nRepresenting Martyn\u2019 Bennett who I will thank forever for introducing\u00a0me to the wonders of Trad, folk, whatever label it shall be called.
\nLive 8 when we represented Geldof.
\nRight now with every brilliant artist that puts up with me.
\nHaving the total belief and privilege to work with Susie, Claire and\u00a0David who on a daily basis hold it all together.
\nSitting in Sydney right now after a meeting with The Opera House that\u00a0I Believe will change the future for Scottish artists.
\nDiscovering every day new people, creating ideas and hatching plans\u00a0for tomorrow. Fun!<\/p>\n

What are your company\u2019s plans for the future?<\/strong>
\nTo trust ideas, believe in partnerships and love our music.<\/p>\n

How will you celebrate receiving Hands Up for Trad\u2019s Business\u00a0Limelight award?<\/strong>
\nIt\u2019s actually lovely to get this award.\u00a0It\u2019s the first time in over 20 years of working behind the scenes that\u00a0we have been recognised for what we do. So thank you for thinking of
\nus.\u00a0In terms if celebrating, well maybe in 2015 when it gets a bit quieter
\nwe can think of that.<\/p>\n

In the meantime we will keep delivering ideas working with people and\u00a0enjoying the opportunities that this \u2018job\u2019 allows and look forward to\u00a02015!<\/p>\n

info@activeevents.org.uk<\/a>\u00a0\u00a00141 337 2062<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Active Events\u00a0are the thirteenth recipients of Hands Up for Trad\u2019s Business Limelight Award. The \u201cLimelight\u2019s\u201d are a monthly initiative (launched in October 2012) that recognises the outstanding contributions made by businesses and organisations who contribute, shape and influence the arts and cultural sector in Scotland today.\u00a0Active Events were Scotland\u2019s first international agents and they represent, […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[23],"tags":[],"class_list":{"0":"post-2702","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-business-limelight","7":"entry"},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"simon","author_link":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/author\/simon\/"},"jetpack_shortlink":"https:\/\/wp.me\/pcv15g-HA","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/posts\/2702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/comments?post=2702"}],"version-history":[{"count":1,"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/posts\/2702\/revisions"}],"predecessor-version":[{"id":2703,"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/posts\/2702\/revisions\/2703"}],"wp:attachment":[{"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/media?parent=2702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/categories?post=2702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/projects.handsupfortrad.scot\/handsupfortrad\/wp-json\/wp\/v2\/tags?post=2702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}